Lady D’s vintage sporty style: here’s what to expect from the Nike + Jacquemus collab
If you want to know what the trends for next season will be, then remember this date: June 28th.
After three years of work, Simon Porte Jacquemus and Nike, have made official the release date of their first capsule collection, which-as you may have guessed-is scheduled for the end of June.
The news has already received such a huge amount of hype that it has monopolized the media for the past two days, and even before it is released, the collection has already become a cult favorite.
The main inspiration for the collection is Lady Diana, with her peculiar sophistication even – and especially – in less formal versions: while playing tennis, intent on skiing or walking in the park. All of these elements translate into silhouettes strongly inspired by the sporty heritage style of the 1990s, which aim to reframe the multidimensionality of contemporary female athletes.
Nike and Jaquemus aim to integrate al fashion and sport into the everyday lifestyle, in order to introduce a new imagery of women in sportswear: not only functional and technical, but above all sensual and fashionable.
The enfant prodige of fashion has managed to combine his vision of fashion, with Nike’s sportwear aesthetic, focusing on what they have in common: elegance, functionality, lightness.
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