Louise Trotter is a British designer that has left an incredible mark in all the brands that she has had under her creative direction.
Having previous experience as a buyer helped her understand an audience of cool kids eager to wear pastel dyed and colour-blocking designs. Her style captures the London rave scene and high tailoring in a perfect balance, that has ultimately transformed Lacoste by renovating its codes for the new generation. Now take a look at her legacy in the fashion industry.
Born in Sunderland, North East England, she decided to study marketing and fashion design at Northumbria University in Newcastle, exploring from a young age, the marketing point of view of creative design. After that, she got a job as a buying and design director for Whistles and would eventually move to New York to fill in the position of vice-president of womenswear design for GAP.