TALES FROM UNDERGROUND

COMMUNITY

Paninari: the first and only Made in Italy Subculture

The Paninari wear expensive clothes, lead the life of a scion, and introduce sportswear into the urban lifestyle – like the padded Moncler sleeveless jacket or Best Company sweatshirts – which they usually wear during their skiing vacations in Cortina or Courmayeur.

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Jordan and the carnivorous plants of the English Punk

It all started in the late 1970s in King’s Road, London. Jordan is the sales clerk of the most irreverent and outrageous store in the city “Sex”, by Malcolm McLaren and Vivienne Westwood.

The store attracts musicians, artists and creatives of what will be the future English Punk scene, including the group around which everything will revolve as a planet, the “Sex Pistols”

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The Tumblrers Age

The tumblelog can also include all the processes and the long way between an idea and the concluding post, exactly like we would do with a notepad, where we take notes that will lead us to the creative content.

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Lo Life. A movement of Lifestyle & Loyalty

Polo Ralph Lauren’s creative director Ralph Lifshitz was born in the Bronx, and therefore, he was connected to the needs of his neighbourhood. That’s why he always remembered his journey ‘From the hood to the top’ and worked to bring luxury through fashion to the less fortunate.

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